- Immerse KL x CelcomDigi 2025 generated over US$236,000 (RM1 million) in business opportunities for participating companies.
- Launch of Malaysia’s first International Interactive & Immersive Society to support AR, VR, MR, XR, virtual production, and talent development.
- MoU between Monolith Technologies and Virtualtech Frontier, plus industry roundtables with Meta Reality Labs, fostering innovation, education, and workforce readiness.
Immerse KL x CelcomDigi 2025, a flagship programme by the Malaysia Digital Economy Corporation (MDEC), has successfully generated over US$236,000 (RM1 million) in tech opportunities for participating companies. The two-day event, held in collaboration with CelcomDigi, attracted 555 attendees from Malaysia and abroad, further cementing the country’s reputation as a growing hub for immersive technology in the region.
The event featured 32 exhibitors and 25 speakers, showcasing cutting-edge developments in extended reality, virtual production, immersive storytelling, and creative content. Leading companies such as CelcomDigi, FreeDome, Experiential Design Team, Revenant Reverie, and FaBu Designs offered hands-on demonstrations, while students and independent creators contributed innovative ideas and perspectives to the showcase.
A significant highlight was the launch of the International Interactive & Immersive Society, Malaysia’s first dedicated immersive technology association. The organisation aims to foster the growth of AR, VR, MR, XR, virtual production, simulators, and AV hardware across the nation. Its priorities include strengthening collaboration within the ecosystem, developing skilled talent, enabling commercialisation, and contributing to policy development, positioning Malaysia at the forefront of immersive tech in the region.
In addition, the event saw the signing of a Memorandum of Understanding between Monolith Technologies and Virtualtech Frontier, establishing a strategic partnership focused on developing new XR experiences aligned with Malaysia’s digital economy goals.
A roundtable session with Meta Reality Labs brought together representatives from government, academia, and industry, including MTVET, TalentCorp, and several local universities. Discussions centred on leveraging immersive technology to support education, skills development, and workforce readiness.
The Matchworks Business Matching Programme also proved highly engaging, with 17 Malaysian solution providers connecting with 43 SMEs and corporates to explore opportunities in marketing, operations, and customer experience.
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“Immerse KL x CelcomDigi 2025 reaffirms Malaysia’s position as a rising powerhouse in immersive technologies within the region. By launching the nation’s first immersive technology association and cultivating strategic partnerships, we are demonstrating how innovation, talent development, and global collaboration can advance the digital economy”, said Anuar Fariz Fadzil, CEO of MDEC.
The programme will expand to Penang in 2026, bringing immersive innovation to the northern region before returning to Kuala Lumpur, continuing its mission to develop Malaysia’s XR, AR, VR, and immersive tech ecosystem
