The Insurance Authority is scaling up its push to improve financial literacy among young people, expanding its latest youth insurance education initiative across secondary schools in Hong Kong. In the first quarter of 2026, the program reached more than 2,200 students from 58 schools, signaling a growing emphasis on equipping teens with practical knowledge about insurance, risk management, and financial planning.
At the center of the campaign is the Inter-School Quiz and Challenge on Lifetime Risk and Protection, an interactive learning experience designed for senior secondary students. Delivered in partnership with the Hong Kong Family Welfare Society, the initiative blends digital tools with classroom engagement. Students participated in an online quiz competition, supported by tailored educational resources and teacher-led discussions, making complex topics like insurance protection and responsible financial behavior more accessible.
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The program’s impact has been notable. According to post-campaign feedback, a majority of participants reported improved understanding of key financial concepts, while many expressed greater willingness to adopt smarter money habits. The campaign also extended beyond screens, featuring on-campus events, interactive game booths, and sessions led by influencers to reinforce learning through gamified education.
This expanded effort builds on earlier outreach programs targeting college students, reflecting a broader strategy to embed personal finance education early in life. As economic environments grow more complex, initiatives like this highlight Hong Kong’s commitment to preparing the next generation with essential money management skills and awareness of long-term financial risks.
